Vivicast Media has finalized a deal for distribution rights across OTT and alternative platforms for the MAVTV motorsports network in the U.S. and Caribbean markets.
The multiyear agreement provides Vivicast Media with OTT and alternative-technologies distribution rights for the U.S. and Caribbean markets on behalf of the motorsports network.
Anna White, VP of programming for Vivicast Media, said: “MAVTV is perfect for the large number of motorsports enthusiasts who will want access to the network wherever they are. We are excited to represent OTT and alternative platforms as a significant content opportunity to our programming partners in the U.S. and Caribbean.”
Ed Niemi, senior VP of MAVTV, added: “Vivicast Media is the ranking distribution leader in the area of OTT and emerging alternative technologies, and we are extremely pleased to place distribution of MAVTV in these important and emerging platforms.”